Social Media & Marketing Intern
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Job Description
As a Social Media & Marketing Intern, you will play a key role in supporting the Joffrey Ballet School’s Marketing Department by engaging our diverse communities across platforms like Instagram, Facebook, and TikTok. This hands-on internship will provide you with the opportunity to conceptualize, create, and publish engaging daily content that highlights both the on- and off-stage experiences of our global summer intensives. The ideal candidate will be passionate about capturing content through photos and videos that align with social media best practices, analytics, and Joffrey Ballet School’s brand priorities.
APPLICATION PROCESS
STEP 1: PREPARATION FOR APPLICATION
Candidates must review the application steps, FAQs and the Social Media & Marketing Intern Job Description Packet below.
New York City
Satellite Locations (Not in New York City)
STEP 2: APPLICATION
After reviewing all of the information candidates can submit their application.
STEP 3: INTERVIEW
Candidates who meet the requirements will be invited to a one-on-one meeting. All interviews are held online via Zoom.
Qualifications, Requirements & Competencies
Minimum Qualifications:
- High School Diploma or equivalent (GED).
- 18 years or older and eligible to work in the U.S. (excluding Italy Intensive).
- Strong verbal and written communication skills in English.
- Ability to work effectively within a team to foster community.
- Demonstrated project management skills with the ability to manage multiple projects.
Preferred Qualifications:
- Pursuing or holding a BFA or BA degree with a focus on dance, marketing, or a related field.
- Experience and interest in photography and videography, particularly for social media content.
- Ability to craft engaging copy for young dancers and their parents.
- Knowledge of social media management, content creation, and analytics.
- Passion for the arts and education.
- A background in dance, with an interest in multiple dance styles being a plus.
- Ownership of a DSLR camera is a bonus, though not required.
- Ability to work both independently and collaboratively in a fast-paced environment.
- Flexibility to work long hours, especially during peak periods.
Responsibilities:
In addition to the list below, other duties will be assigned as needed by the Marketing Director, Creative Director, Marketing Coordinator, or Associate Marketing Coordinator. Interns must be adaptable as role responsibilities may shift.
- Create and curate engaging content for Joffrey Ballet School’s main social media platforms and any intensive-specific platforms.
- Capture high-quality photos and videos, both horizontal and vertical, that highlight dynamic studio activities and performances.
- Ensure all captured content is vibrant, exciting, and adheres to social media best practices while reflecting technical excellence in dance.
- Collaborate with Artistic Directors and the Marketing Department to document special events, guest faculty sessions, and other key moments for social media.
- Engage with students to capture trending content, ensuring relevance both inside and outside of the studio.
- Assist in organizing and archiving selected content for future promotional use.
- Draft posts and stories that align with the best posting times and Joffrey Ballet School’s brand guidelines for review by the Marketing Department.
- Actively participate in brainstorming sessions with the Marketing Department and contribute creative ideas.
- Ensure all content ideas are executed on time, with completed materials ready for review.
- Support the marketing team with additional tasks, including reviewing social media analytics, scheduling email blasts, creating digital materials, and picking up printed collateral.
Interns will be assigned to work at the studio, theater, and additional locations for special events. Training sessions will be required, and the internship contract will depend on successfully completing assigned duties and appraisals.
Availability: The internship generally follows a 9–5 schedule from Monday to Friday, with additional hours for performances or special events. Any extra hours worked will be adjusted in the schedule accordingly.
Content Capture: Interns will be responsible for capturing content across all studio groups and levels, with a focus on final performances and special events. They will also assist with behind-the-scenes content and social media promotion during these events.
Holidays: Joffrey Ballet School will remain open during all summer holidays.
Meetings: Social Media & Marketing Interns are required to attend all meetings, including weekly check-ins, coordination sessions, and one-on-one meetings with supervisors.
Performance Weeks: During performance weeks, interns will spend time in both the theater (for tech/dress rehearsals and performances) and the studio. No days off will be permitted during these weeks.
New York City
- Salary/Fixed Rate – $250 per week
- Housing & utilities
- Metrocard
Satellite Locations (Not in New York City)
- Salary/Fixed Rate – $225 per week
- Housing & utilities