Só Dança and Joffrey Ballet School Announces Partnership
New York, NY – May 21, 2024 – Só Dança, a renowned dancewear brand, and the prestigious Joffrey Ballet School are thrilled to announce a strategic partnership aimed at enhancing the training experience for ballet students.
Under this partnership, Só Dança will become the official dancewear provider for the Joffrey Ballet School, supplying high-quality dance apparel and footwear for students across all programs. This collaboration aligns with both organizations’ commitment to excellence in dance education and performance.
Exclusive Dancewear Line and Uniform Compliance: Só Dança and Joffrey Ballet School have curated an exclusive line of Só Dança’s apparel tailored to meet the specific needs of Joffrey Ballet School students. This line will include leotards, tights, and shoes, ensuring that students have access to the best materials for their training and performances. The Joffrey Ballet School will adopt Só Dança’s apparel for their official uniforms.
“We are delighted to partner with Só Dança, a brand that shares our dedication to excellence and innovation in dance. This collaboration will provide our students with the highest quality dancewear, enhancing their training and performance. The styles, colors and fit are perfect for our diverse dancers,” said Jo Matos, Artistic Director of the Children’s and Youth Ballet Programs
This partnership marks a significant step forward in providing Joffrey Ballet School students with the best possible resources to succeed in their dance education. Both organizations look forward to a fruitful collaboration that will positively impact the dance community.
About Só Dança: Só Dança is more than an industry leader in dancewear and shoes. They are a global brand that represents the entire community of people passionate about the art of dance. Whether for the studio or stage, Só Dança offers a full line of products designed to move and made to last. https://www.sodanca.com
About Joffrey Ballet School:
The Joffrey Ballet School is a renowned dance institution based in New York City. Dance visionaries Robert Joffrey and Gerald Arpino founded the school in 1953, offering a world-class training program that celebrates boundary-breaking performances and commitment to artistic excellence. The Joffrey Ballet School continues to shape the future of dance through innovative training programs that prepare students to confidently pursue a career in dance throughout the worlds of concert and commercial dance.
Media Contact:
Só Dança, Helena Hines, hhines@sodanca.com
Joffrey Ballet School, Maria Zamri, marketing@joffreyballetschool.com